When the chapter is closed on this decade, it will likely tell the stories of breweries that opened and their varied experiences. For those that opened at the start of the 2010s, the landscape was different, hazy IPA wasn’t a popularized style, and the consumer preferences for packaging still trended toward glass.
As the halfway mark of the decade came around, business plans were being thrown out or already irrelevant, the breweries that were opening were grabbing the cresting wave and, in many cases, leaving their barely older competitors behind.
Seventh Son Brewing Co., which opened its doors in Columbus, Ohio, in 2013, in many regards falls into the earlier category. But by taking some risks, attempting to look into the future, and being nimble and not treating their existing brand as too precious, they have been growing. They have added a second location that looks and feels different from the existing brand, and they have changed up their offerings to keep the distribution arm of the business happy.