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Case Study: St. Elmo Brewing Company
When Tim Bullock and Bryan Winslow opened St. Elmo Brewing Company 2 years ago, they decided that they wanted to focus on being a neighborhood taproom and keep their days filled with making beer.
When Tim Bullock and Bryan Winslow opened St. Elmo Brewing Company 2 years ago, they decided that they wanted to focus on being a neighborhood taproom and keep their days filled with making beer. <a href="https://brewingindustryguide.com/case-study-st-elmo-brewing-company/">Continue reading.</a>
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First-time visitors to St. Elmo Brewing Company can’t be blamed if they believe their GPS is leading them astray. Even Uber drivers have double-checked with the Austin brewery’s cofounder, Bryan Winslow, on the destination as they rolled past manufacturing businesses, metal-recycling plants, car dealerships, and repair shops.
“People are really surprised when they get here,” says Winslow, who also serves as a brewer.
What thirsty patrons find when they do arrive at the courtyard entrance of St. Elmo is a small brewery that feels like an oasis and is designed to be a neighborhood spot for the residents of this underserved brewery neighborhood, not too far from the airport.
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John Holl is the author of Drink Beer, Think Beer: Getting to the Bottom of Every Pint, and has worked for both Craft Beer & Brewing Magazine® and All About Beer Magazine.
