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State of the Industry: 2019 Numbers Bring Pandemic Impact into Stark Relief

Craft beer saw a continuation of steady growth last year—a mark that will inevitably be used to measure the negative impact of COVID-19 and the measures needed to curb it.

Joe Stange Apr 14, 2020 - 4 min read

State of the Industry: 2019 Numbers Bring Pandemic Impact into Stark Relief Primary Image

Infographic courtesy of the Brewers Association.

As the COVID-19 pandemic continues to present an unprecedented challenge for breweries in 2020—with widespread layoffs and potential closures—the Brewers Association today released its annual “State of the Industry” growth report based on statistics from the previous year.

The numbers depict a continuation of what had become a familiar pattern of modest but steady growth in independent brewing over the past several years—a pattern that looks sure to be disrupted this year.

“Although craft brewers entered 2020 on a solid foundation, the beer landscape is dramatically different today than it was just a few months ago,” said Bart Watson, BA economist, in the announcement. “Breweries will be facing new realities due to the pandemic with extended closures, tight cash flow, societal shifts, and other economic variables in play. These 2019 figures will allow us to see how much COVID-19 affects small-brewer production and jobs.”

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Joe Stange is Managing Editor of Craft Beer & Brewing Magazine® and the Brewing Industry Guide®. Have story tips or suggestions? Contact him at [email protected].

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