The CBC Goes Virtual

The Brewers Association unveils a plan to host an online version of the Craft Brewers Conference, featuring a schedule full of free seminars, open to anyone.

Brewing Industry Guide Staff Apr 8, 2020 - 2 min read

The CBC Goes Virtual Primary Image

The Brewers Association announced today that is launching a five-week virtual version of the Craft Brewers Conference, including a series of 40 educational seminars that will be open, for free, to anyone.

Like other gatherings across the country and around the world, the Craft Brewers Conference—along with the World BrewExpo trade show and World Beer Cup competition—was called off last month. The BA, which organizes those events, made that announcement March 13, in light of the social distancing measures necessary to help curb the COVID-19 pandemic.

Today, the BA announced the launch of CBC Online, scheduled for April 13 to May 15. The seminars are grouped in 15 different tracks, such as Beer Styles, Marketing and Social Media, Quality, and Safety. These educational seminars have long been a central component of the CBC. The schedule generally includes two seminars per day.

In the announcement, BA Educational Content Manager MacKenzie Staples says that CBC Online is an opportunity to learn while practicing social distancing, “so that when the dust finally settles, we will emerge stronger and smarter than ever before. I promise you’ll leave with some great new ideas to bring to your job.”