Industry All Access Exclusive

Forecasting for 2022: The Murky Crystal Ball Says, “Remain Agile”

Here’s how breweries are building in flexibility amid ongoing shortages, supply-chain headaches, labor crunches, and the rising costs that obfuscate next year’s forecasts.

Kate Bernot Nov 1, 2021 - 9 min read

Forecasting for 2022: The Murky Crystal Ball Says, “Remain Agile” Primary Image

Just to be prepared, Sycamore Brewing says it has tested substitute ingredients for its flagship Mountain Candy IPA, hoping that supply-chain problems never force that Plan B. Photo: Courtesy Sycamore Brewing.

Subscribe today to listen to this article.

The past two years have been marked by an unpredictability with no modern precedent. Breweries planning for 2022 are seeing an unclear horizon with foreboding storm clouds. On-premise closures and lockdowns have passed, for now—but in their place are rising input costs and ongoing shortages in ingredients, labor, and aluminum cans.

In short, forecasting for 2022 is unlike anything that’s come before it. Yet there’s good news for breweries that have already weathered the pandemic: They’re more flexible, resilient, and adaptable than ever. Here’s how to apply those strengths to next year’s planning.

Access All of the Brewing Industry Guide

Subscribe today to access all of the in-depth brewing stories & advice you won't find anywhere else (including this article). Subscription includes unlimited access to every brewing report, brewing course (60+), article, video (55+), magazine issue (40+), and more.