Kate Bernot

Kate Bernot


Industry All Access Exclusive

The First Rule of Selling Saison? Don’t Talk about Saison

While many brewers love a well-made, Belgian-inspired saison—dry, refreshing, and great with all kinds of food—it can be a tough sell to North American drinkers. Yet the style has broad potential when breweries highlight the liquid’s virtues.

Case Study: Twin Oast Has Built a Destination Brewery in Ohio

This bucolic Catawba Island brewery lures visitors with 63 acres of orchards and farmland—then turns them into loyal fans of its impeccable beer. Its next act? Acquiring another, distinctly less agrarian, brewery.

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Fruit in the Forecast: The Challenge (and Upside) of Planning Ahead

Whether using whole fruit or purees, breweries benefit by estimating their needs in advance.

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Breweries Face Tough Decisions on UPCs

Walmart, the country’s largest retailer, says it will require unique UPCs for each seasonal and variety pack—and other stores may follow suit. From the potential for packaging headaches to changing sales data, here’s what breweries need to know.

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Beyond the Ale Trail: Breweries Collaborate to Attract and Retain Guests

Independent of state guilds and tourism boards, breweries are teaming up in creative ways to encourage multi-brewery visits.

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Solving for Pie: Three Ways to Lure Them with Pizza

Simply having great beer is no longer enough, and on-site pie is a hit any way you slice it. Using pizza as a prism, here are three operational approaches to drawing more customers with food.

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Hard Tea Isn’t Hard for Breweries to Love

Twisted or otherwise, hard tea can be made creatively at a small scale while appealing to a surprising range of customers. Here’s how a few small breweries are finding ways to make this drink work for their operations.

Case Study: Primitive Is Committed to Spontaneously Fermented Beer—and to Making It Fun

With a tight focus on oak-aged beers inspired by Belgian lambic and gueuze, Lisa and Brandon Boldt are making their niche more convivial and approachable.

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Are Your Cans Fit for Hard-to-Hold Drinks?

New research and can-lining tech are expanding the options for beverages such as hard kombucha, canned cocktails, and more. Meanwhile, experts strongly urge brewers to test their cans thoroughly before releasing new drinks to market.

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What If Your Heart’s No Longer in It?

Results of a burnout survey indicate beer industry pros are asking fundamental questions about their career paths, often feeling undervalued—and some are leaving it all behind.