packaging


Industry All Access Exclusive

Breweries Face Tough Decisions on UPCs

Walmart, the country’s largest retailer, says it will require unique UPCs for each seasonal and variety pack—and other stores may follow suit. From the potential for packaging headaches to changing sales data, here’s what breweries need to know.

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Packaging in 2023: The Packaging & Design Trends to Know Right Now

From nostalgia and augmented reality to big cans and clear communication of flavor, here’s how today’s breweries are standing out on increasingly crowded retail shelves.

Industry All Access Exclusive

Are Your Cans Fit for Hard-to-Hold Drinks?

New research and can-lining tech are expanding the options for beverages such as hard kombucha, canned cocktails, and more. Meanwhile, experts strongly urge brewers to test their cans thoroughly before releasing new drinks to market.

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Canning Line Nightmares: What to Know About Megasphaera and Pectinatus

As brewers, we love our low DO levels and our cans of light, crisp lager in the summertime. Unfortunately, so do a couple of the stealthiest spoilage organisms known to the beer industry.

Industry All Access Exclusive

The Stovepipe Challenge: Weighing 19.2 Fluid Ounces of Opportunity and Risk

Much of the growth in convenience-store beer coolers is in the form of large, single-serve packages—but that doesn’t make the stovepipe a sure bet for all breweries.

Q&A: Revolution CMO Doug Veliky

The chief financial officer turned chief marketing officer at Chicago’s Revolution Brewing, known for dabbling in hot takes via his humorous social-media presence @beeraficionado, offers his perspective on the trends facing craft beer in 2023.

The Beer Ticker: Industry News & Notes, IPA Is Dead Edition

From retail woes to baby cans of grownup beer, here are some recent news and announcements from around the industry.

Infographic: Packaging Trends

Consumer preference around packaging format is a moving target. Here, we visualize packaging on a global scale as well as recent movement in consumer trends in the United States.

Ball Postpones Can Disruptions Through February

The aluminum can manufacturer has agreed to delay until March 1 policy changes that disproportionately affect smaller, independent breweries.

Beyond the Ball Announcement: Getting Past the Can Crunch’s Latest Twist

Ball’s new minimum orders and higher prices have left independent brewers scrambling. Besides higher costs industry-wide, likely knock-on effects include streamlined SKUs, a return to labeling and shrink sleeves, and a boom in digital can printing.