In this excerpt from our Case Study on Night Shift Brewing—from our freshly published Brewing Industry Guide Winter issue—the Boston brewery’s cofounders explain the process behind their successful Hoot hard seltzer.
Tectonic shifts in buying behavior have caused a tidal wave of disruptions to packaged goods. Brewers have mostly managed to surf that wave, barely replacing lost draft volumes. Yet as consumer demand evolves, new formats offer new opportunities...
Deep roots in the community and wide-open doors were in the schematics of Green Bench Brewing of St. Petersburg, Florida, from the start. Since then, head brewer and co-owner Khris Johnson has shepherded the brewery from strength to strength.
The Ontario-based Aphria calls its $300 million acquisition of the “420” brewer a “strategic entry into the United States.”
Knowing that business will slow as the weather gets frosty—especially amid fears that indoor areas are less safe—breweries are taking different tacks to keep attracting drinkers to their patios and beer gardens.
Drinkers are visiting less but spending more when they do. Package and store sales remain strong, while draft margins remain scant. Here we round up some recent data and analyses relevant to independent brewers.
The crunch on aluminum cans comes just when COVID-19 fears have made breweries more dependent than ever on packaged-beer sales. Relief is unlikely to arrive soon.
The Great American Beer Festival will happen this year, but in an altered and dispersed form. Besides a two-day virtual event, hundreds of breweries around the country are offering sweet deals to passport holders. The crazy thing? It just might work.
Labor Day windstorms damage up to 5 percent of Yakima Chief’s remaining crop in Washington and Idaho, with the response complicated by wildfires and apple harvest.
Taprooms and bars across the country began to seat patrons again in May and June. There was no one-size-fits-all plan for doing it safely, but there was—and still is—plenty of detailed advice. With fall and winter uncertain, that advice still applies.